When beginning the search for your dream dress, you may have heard the lingo "off the rack" in the bridal world. But what is "off the rack" and what are the key differences of choosing a dress "off the rack" versus ordering a dress? There is no right or wrong way to go, it just depends on your budget, timeline, and preferences!
Fashion trends are always changing and evolving, bridal gown trends are no different. As a bride, when you choose to order one of the sample gowns, you are usually choosing styles that are from the designer's newest line or popular gowns that have been recently carried over from the previous year. When you buy "off the rack" you're buying a style that may have been discontinued or is transitioning to make room for new collections to come in. The advantage of ordering a dress is that you are more likely to get a new style and can have your option of color choices. When buying "off the rack," you are likely getting an older or discontinued style and you are not able to order it in a different size or color. If you have your eye on a style from a previous season or want to purchase something right away, definitely check out the "off the rack" section.
Upon ordering your dream dress, your measurements are taken in order for you to receive the size closest to your specific body measurements. The "pro" of ordering in this case is that you are guaranteed to get the dress in your size and only minor alterations may be needed when the dress arrives. You can also see if the designer allows for additional customization which might be a good option for special measurements or if you really do not want additional alterations done after the dress arrives. Although you may still need a bustle added. With "off the rack" gowns, you might get lucky if a dress you love is in your size, but more than likely, you'll need alterations and changes. Since "off the rack" gowns are usually more budget-friendly and readily available, you might think it's worth purchasing even if the size is a little off! Bigger is always better. Taking a dress in is easier than letting it out if it is too small.
On a tight budget and needing an affordable dress? Getting married within the next couple of weeks? Looking for something to take home immediately after purchasing? These are all great reasons to look into dresses "off the rack." If you have around 6-9 months before your wedding date, ordering a dress might be the best route in order to guarantee a brand new gown, a current style, and a dress in your size/color. If you have a tight budget or can't afford to wait 6 months to get your dress, consider the "off the rack" options, but remember to allow time for alterations if you need them. Also, keep in mind most "off the rack" dresses have been tried on previously and might shows slight signs of wear and tear rather than ordering a new dress from the designer. Make sure to shop the section that works best for your budget and timeline.
Whether you decide to order a dress or buy it "off the rack," remember to find the dress that will make you feel beautiful on your special day! Don't be afraid to ask your bridal stylist questions about dresses in your price range, the time it will take to get a dress in, or "off the rack" options!
Hailey S.
Bridal Consultant/Stylist
McKinley Bridal